BEIJING: China’s Ministry of Culture and Tourism has revealed a series of measures to further integrate tourism with culture, including related segments such as traditional opera and traditional crafts.
This was announced by Minister for Culture and Tourism Hu Heping at a meeting attended by officials of the country’s culture and tourism authorities, calling for further efforts to facilitate the integration more broadly and deeply, with a higher quality, to produce new growth drivers and strength in both fields of culture and tourism.
Promoting Culture and Tourism
The ministry plans to assist traditional opera troupes that are on the verge of extinction, refresh traditional Chinese crafts, recover the protection and use of cultural artifacts, reinforcing the preservation of intangible cultural heritage, and upgrade the technological boosting of libraries nationwide, among other tasks for the current, according to the meeting.
The ministry also chalked out several recovery measures for tourism, comprising development of national cultural parks at major tourist spots such as the Yellow River and the Great China Wall, and the promotion of new travel forms such as rural tours and camping trips. – APP
